M/C Journal

M/C Journal was founded (as "M/C – A Journal of Media and Culture") in 1998 as a place of public intellectualism analysing and critiquing the meeting of media and culture. M/C Journal is a fully blind-, peer-reviewed academic journal, open to submissions from anyone. We take seriously the need to move ideas outward, so that our cultural debates may have some resonance with wider political and cultural interests. Each issue is organised around a one-word theme (see our past issues), and is edited by one or more guest editors with a particular interest in that theme. Each issue has a feature article which engages with the theme in some detail, followed by several shorter articles.

Current Issue

Vol. 26 No. 2 (2023): toys

Edited by Tama Leaver, Lelia Green, and Louise Kay
Image: "Toys at Play", by Tama Leaver

Published: 2023-04-25


  • It’s All about the Toys!

    Tama Leaver, Lelia Green, Louise Kay


  • Children’s Digital and Non-Digital Play Practices with Cozmo, the Toy Robot

    Louise Kay, Silke Brandsen, Carmen Jacques, Francesca Stocco, Lorenzo Giuseppe Zaffaroni


  • “My Little Influencer” A Toy Ringlight as Proxy to Media Practices and Technopanics

    Aleesha Rodriguez, Amanda Levido
  • “The Internet of Life Enhancing the Everyday through Children’s Use of Digital Devices

    Kelly Jaunzems, Carmen Jacques, Lelia Green, Silke Brandsen
  • Playing with Barbie Teaching Inclusivity and Diversity through Play in Indonesia

    Hersinta, Indrati Kurniana, Katie Ellis
  • Play Is a Child’s Work (on Instagram) A Case Study of the Use of Children as Paid Social Media Influencers to Market Toys

    Catherine Archer, Kate Delmo
  • The Future Is Furby Cute-Creepy Encounters with a Zoomorphic Robot

    Megan Catherine Rose
  • Toy, Vehicle, or Equipment? Parent and Children’s Constructions of the Bicycle in Childhood

    Erin Sharpe, Jocelyn Murtell, Alex Stoikos
  • On That Toy-Being of Generative Art Toys

    Sungyong Ahn
  • American Girl Dolls as Professionals What Do They Teach about Professions and Professionalism?

    Natalia Rybas
  • Why Monopoly Monopolises Popular Culture Board Games

    Lisa J. Hackett, Jo Coghlan
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