Crystal is pursuing a PhD in Anthropology & Sociology, and Communication & Media Studies
at the University of Western Australia (UWA), Perth. She primarily researchers Internet
culture and young people’s relationships with social media, technology, and devices. Her
dissertation looks at commercial appropriations of social media among young Singaporean
Influencers. Crystal can be contacted at wishcrys.com.
ArticlesIn light of the COVID-19 pandemic, where income has become precarious and Internet use has soared, the influencer industry has to strategise over new ways to sustain viewer attention, maintain income flows, and innovate around formats and messaging, to avoid being excluded from continued commercial possibilities. In this article, we review the press coverage of the influencer markets in...Read more
‘I also Melayu ok’ – Malay-Chinese Women Negotiating the Ambivalence of Biraciality for Agentic AutonomyArticlesBiracial Phenotypes as Ambivalent SignifiersRacialisation is the process of imbuing a body with meaning (Ahmed). Rockquemore et al.’s study on American Black-White middle-class college youth emphasises the importance of phenotypes in interracial children because “physical appearance is the primary cue for racial group membership… and remains the...Read more
ArticlesBabies and toddlers are amassing huge followings on social media, achieving microcelebrity status, and raking in five figure sums. In East Asia, many of these lucrative “micro-microcelebrities” rise to fame by inheriting exposure and proximate microcelebrification from their social media Influencer mothers. Through self-branding techniques, Influencer mothers’...Read more