Bourdaa, Mélanie

Université Bordeaux Montaigne

Mélanie Bourdaa is associate professor at the University of Bordeaux Montaigne in Communication and Information Sciences. She analyzes the new television environment and the cultural convergence. She studies particularly American TV series, the phenomenon of fandom in the digital age and production’s strategies (i.e. Transmedia Storytelling). She also teaches courses on Audience and programming, Television and cultures and Transmedia Storytelling.